Floral Motifs and Handblock- A legacy of the "Pink City" in Rajasthan

Handblock Printing are a part of the rich artisanal history deeply rooted in India's cultural heritage, intertwined with the vibrancy legacy of Jaipur "The Pink City". This traditional art from involves intricately carved wooden block that uses natural dyes to mesmerising prints that reflect the artisanal history of Rajasthan. 

This centuries old artform became more flourished during the Mughal era in Rajasthan with cities like Jaipur becoming a hub for it. The Sanganeri prints are known for their vibrant hues and delicate floral motifs. These prints originated from Sanganer, a town near
Jaipur and rapidly becoming one of the most celebrated artwork known for their craftsmanship and exquisite designs. 

These Techniques and prints remained a sign of the Fashion Ethnic Industry for women and men and have more prominent with menswear in the last few years. Representing as a witness to the  the skilled artistry and the cultural heritage of Rajasthan. The fabrics known for being natural and for their lightweight and sheer texture help them to differential from other apparel. 

The summer Cuban collection brings a fusion of recent trends with the modern artistry. Made with 100% cotton, this comfy collection fuses the Sanganer cottons with trendy designs that can keep you cool all day long while upgrading your fashion game.